Edition #19
A masterclass in building a consumer product, with concrete lessons on finding a hook, reaching & acquiring customers, and making sure you keep them.
On: 12 Key learnings from YC, WTF happened with SVB, 10 Levels of Data Mastery, TikTok is the new search engine for Gen Z, and some Business Humor
On: "Quiet Firing", Questions to never ask in a survey, 3 marketplace supply strategies, Marketing advantages to accelerate your growth, and How to run…
Lessons on kickstarting and scaling a B2B/enterprise business from one of the greatest go-to-market machines of all time.
On: “Non-Goals” and building a "Product Strategy Stack", Becoming a Camel, The Elephant in the room, Growth inflections, and Choosing the right game to…

February 2023

On: Community-led product development, The retail revolution, Conservation of Intent, Zoom communication mastery, and Good product team / Bad product…
Lessons on values, thinking big, innovating inside the box, customer-centricity, genius content marketing, and the timeless way of building.
On: The Bullshit asymmetry principle, Creating products that stick, Unbundling + how to verticalize Reddit, 3 Lessons in monetization, and How to…
On: The rise of the Natively Integrated Company, Counter-positioning, What Microsoft can teach us about breaching a moat, Making uncommon knowledge…
What we can learn about go-to-market motions, product-led growth, icebergs, and content strategy from a $26b consumer design platform.
How to build a $100M+ business, Why most execution problems are strategy problems, How (and why) to run pre-mortems , How senior PMs think differently…
2